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We got a New Job Opening for Sr Marketing Mgr, Contributor Experience, IMDb Content

Full Details :
Company Name :
IMDb Services Limited (UK)
Location : Bristol
Position : Sr Marketing Mgr, Contributor Experience, IMDb Content

Job Description : Professional experience in marketing or marketing research
Experience building, executing and scaling cross-functional marketing programs
Experience using data and metrics to measure impact and determine improvements
Experience presenting metrics and progress to goal to senior leadership

Job summary
With more than 400 million searchable data items — including 7.5 million movie, TV and entertainment titles, 11 million cast and crew members and 11 million images — IMDb is the world’s most popular and authoritative source for information on movies, TV shows and celebrities, and has a combined web and mobile audience of more than 200 million monthly visitors. The IMDb database is continually growing, thanks to a vast contributor community of entertainment professionals and companies, IMDb staff, individual contributors and other trusted sources. IMDb content is integrated into strategically important parts of Amazon and AWS businesses, including Amazon Fire TV, Alexa, and X-Ray on Prime Video. IMDb licenses information from its vast and authoritative database to third-party businesses, including film studios, television networks, streaming services and cable companies, as well as airlines, electronics manufacturers, non-profit organizations and software developers. Learn more at

Other IMDb products and services include: the IMDb website for desktop and mobile devices; apps for iOS and Android; a free streaming channel, IMDb TV; and IMDb original video series and podcasts. For entertainment industry professionals, IMDb provides IMDbPro and Box Office Mojo. IMDb is an Amazon company. For more information, visit and follow @IMDb.
We are seeking a Sr. Lifecycle Marketing Manager who is passionate about how fans share and discover entertainment content, and how entertainment professionals manage their brand on IMDb. You will own the end-to-end marketing funnel for IMDb Contributors (fans and professionals) – the community that provides data and opinions to IMDb every day. You will drive IMDb Content marketing execution and planning and play a key role in driving Contributor growth through managing and optimizing campaigns, identifying new opportunities based on customer insights, data analysis and continuous experimentation. You’ll be responsible for reporting on the health of this business, and building and prioritizing a marketing plan. You will focus on marketing through owned and operated channels, including cross-site advertising and supporting the IMDb app, partnering and outbound channels (email, push notifications). You will have high level of interaction and synergy within Content Product, Operations, and Customer Service, and will work with Consumer Marketing, cross category, editorial, Social Media marketing, Original Video, Creative studio, and other Amazon teams on a regular basis. You will regularly communicate with senior leadership on status, metrics and campaign management.

You will excel in the following areas:

Customer Insight & Innovation: You live and breathe customer insights. You and your team develop bold, innovative marketing solutions that are grounded in a deep understanding of customer needs.
Marketing Execution: Define and own your team’s short and long-term marketing plan, including creative development, user testing, multi-channel delivery, customer experience, and A/B testing in an Agile environment.
Business Growth: Managing the complete business of your marketing area including establishing key metrics, setting and meeting goals on customers, customer engagement, and retention.
Cross-Functional Partnership: Foster tight partnerships with key stakeholders. This role in particular requires strong relationships with peers on customer service, operations, and product teams.
Data-Led Decision Making: You are the expert in collecting, analysing, and communicating the data throughout the lifecycle marketing funnel. You rigorously test your marketing creatives and plan and use the data to iterate your way to success.
Communication: Proactively communicate your teams’ plans and accomplishments in both verbal and written narratives to ensure alignment with senior leadership and technical partners.

Key job responsibilities

You will support IMDb marketing strategy and contribute directly to driving incremental Contributor growth.
You will be responsible for increasing engagement across all Contributor touchpoints by effectively developing the right traffic and awareness-driving levers (and then testing/iterating).
You’ll own building onsite and e-mail marketing campaigns that enable us to delight customers and scale efficiently.
You will be both strategic and hands-on, developing the marketing plan and communication framework, as well as ensuring that we develop visual assets (images, animations, videos) to excite/engage entertainment fans.
You will partner with with creative, editorial, product, technology, advertising, social media, and content teams to deliver engaging and fun customer experiences.

About the team
At IMDb, you’ll be joining a team of seasoned leaders who value execution and decision making at the speed of startups, but with the backing and resources of Amazon. You can expect a culture of ambitious but achievable product development, built in short iterations with lots of experimentation. We celebrate team and personal milestones, and value balanced lifestyles that enable us to be refreshed and productive each day. Best of all, we share a passion for entertainment; we meet regularly with our founder and colleagues to discuss current films, shows, and events.

Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
6+ years of professional non-internship marketing experience
Experience using data and metrics to measure impact and determine improvements
Experience with full-funnel marketing (acquisition, engagement, retention)
Experience using Microsoft Excel to manipulate and analyze data

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice ( to know more about how we collect, use and transfer the personal data of our candidates.

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By Richard